NASHVILLE, Tenn. - (July 27, 2016) - Pennington Entertainment, led by industry veteran Shawn Pennington, announces a partnership with stage design and production company 44 Designs, headed by concert and event production expert Jeff “Lava” Lavallee. The partnership will leverage the marketing and stage creative services of each company forming a powerhouse tour and event production services team.

“Having worked with Jeff and the 44 Designs team extensively in recent years, I can tell you that there is not a more creative brain trust of individuals in the stage creative space in Nashville!” says Pennington. “Every production that I have seen them produce, or been involved with has blown my mind every time! We could not be more excited about this partnership and the ability to deliver amazing production and event services in an affordable manner to the Nashville music community, and beyond."

Nashville based 44 Designs enters the partnership with over 25 years of experience in lighting, touring and production. As a 360­ degree visual design firm and production house, 44 Designs has traveled around the world creating one­of­a­kind visual experiences in all types of venues – from stadiums, to sports arenas and festivals, to TV shows and theaters. They have accrued this experience while working with clients like Hank Williams Jr.Trace AdkinsDisney ShanghaiMutemathSleeping with SirensThe X Factor in China, as well as Pennington Entertainment artists Thompson Square and Parmalee.

Lavallee remarks, “Shawn and his crew are top­notch and have presented us with some incredible opportunities for creativity and design with his artists. We look forward to what the future holds with this dynamic partnership. My dream was to create a space where innovative people can thrive and develop ideas that are beyond brilliant, then see them come to fruition. This partnership with Pennington Entertainment will take this to the next level in terms of what the potential truly is for any event.”

Pennington successfully developed the careers and brands of Gretchen WilsonBig & RichJohn RichCowboy TroyThe MuzikMafia and others before venturing out on his own with Pennington Entertainment. Though music is his primary focus, Pennington has produced programming for major television networks including NBC, CMT, USA, GAC and DIRECTV.

Both Pennington Entertainment and 44 Designs bring a global eye and down­home approach to planning and developing unique live and televised events.

Pennington Entertainment
Shawn Pennington – CEO

44 Designs
Jeff Lava – Founder


Based in Nashville, TN, the team at 44 Designs share over twenty-five years combined experience in lighting, touring, rentals, and production, working together to bring a mix of individual talents to each project. 44 Designs has toured around the world from Central and Latin America, to Australia, New Zealand, Asia, and Europe, as well as all across North America supplying, directing, and operating shows in all types of venues — from major outdoor festivals and live TV shows, to sports arenas and theaters. They have made conventions and conferences in Canada and around the USA visually unique for our corporate clients.

44 Designs has accrued experience while working with clients like Hank Williams Jr., Trace Adkins, Disney Shanghai, Mutemath, Sleeping with Sirens and The X Factor - China.

Formed in March 2016, Pennington Entertainment is a full-service artist development and management company whose roster currently includes 3x "Vocal Duo Of The Year" (ACM/CMA) and GRAMMY-nominated duo Thompson Square, platinum-selling band Parmalee, powerhouse vocalist Meghan Linsey, The Hillbilly Way and Casee Allen .

 20-year music industry veteran, Shawn Pennington, leads Pennington Entertainment.  The Pittsburgh native first came to Nashville as a musician before joining top management firm Dale Morris & Associates where his talents were tapped to successfully develop the careers and brands of Gretchen Wilson, Big & Rich, John Rich, Cowboy Troy, The MuzikMafia, and others.  Though music is his primary focus, Shawn has produced programming for major television networks including NBC, CMT, USA, GAC, and DIRECTV.

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Pennington Entertainment Media Contact:
Kimberly Kaminske
Pennington Entertainment| Associate Publicist
C: 508-265-6973